Fashion

It's Time To Save the Day With Baby-G and The Powerpuff Girls’ New Collab

Fighting crimes, one tick at a time.

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It's Time To Save the Day With Baby-G and The Powerpuff Girls’ New Collab

Fighting crimes, one tick at a time.

If any fellow Gen-Zs remember the early ’00s show Ben 10 and the allure of his watch as a child, then we’ve got some good news for you. Casio’s Baby-G might have just dropped the ultimate girl equivalent and outdone itself with the cutest collaboration, we think… ever.

This year, The Powerpuff Girls celebrates its 25th anniversary while Baby-G celebrates its 30th, resulting in a playfully nostalgic timepiece that we can’t wait to get our hands on. The charming and chunky white wristwatch is decorated with adorable stripes of pink, blue and green representing of course none other than Blossom, Bubbles and Buttercup.

The watch face itself showcases a squared pixel-perfect display framed by a white bezel with “PROTECTION” boldly written across the top in playful pink lettering, making it the ultimate accessory for fans of these crime-fighting cuties.

The set also includes a pink pendant-style timepiece that easily doubles up as a quirky accessory and comes complete with an adjustable string, perfect to add to your endless collection of bag charms. The time face is interchangeable between the watch frame and the pendant, combining functionality with a fun, action-packed, girly aesthetic.

Packaged in a box adorned with heart-melting stickers, featuring our fave trio in action, this collaboration is sugar, spice and everything nice — and Baby-G tough too. Whether you’re tackling the daily grind or just want to flaunt your fandom, this collection is power-packed with cuteness.

The watch is available now on Casio’s website. Click the gallery to see more photos of the timepiece.

In other fashion news, read about our favorite collaborations from fashion month so far.

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