Footwear

AMIRI's New "Pacific" Sneaker Blends Hollywood Glamor With West Coast Living

Tributing the brand’s Californian roots.

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AMIRI's New "Pacific" Sneaker Blends Hollywood Glamor With West Coast Living

Tributing the brand’s Californian roots.

AMIRI just announced its newest House icon for Pre-Spring 2025, landing in the form of the new “Pacific” sneaker. Inspired by classic athletic silhouettes and tied to the brand’s Californian roots, the new silhouette arrives in two clean styles, each complete with AMIRI’s signature motifs.

The first silhouette lands in white and is crafted with a smooth leather upper, complete with Stars applique. Elevated by a tonal outsole, the sneaker features black stars for its menswear iteration, while the womenswear silhouette features “Ocean Blue” stars. Elsewhere, a menswear exclusive features “Varsity Red” and the womenswear exclusive is complete with pale pink.

The second silhouette is crafted with a suede upper and “Bones” applique, complete with a gum outsole. Available in black, “Chocolate” or “Sand,” the second sneaker is available in all colorways across both menswear and womenswear.

Celebrating the new release is a new campaign, shot along the Pacific Coast Highway and capturing California’s vibrant spirit. Embodying the laid-back essence of West Coast living, the new shoe and accompanying campaign aim to blend AMIRI’s glitzy Hollywood heritage with an effortless aesthetic.

Take a look at the new sneakers above and head to AMIRI’s website for more information.

In other footwear news, PUMA and GUIZIO reinvent the signature Speedcat.

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