These Were the Biggest SNKRS Launches of 2023
Starring Travis Scott’s Air Jordans, Jarritos’ Dunk Lows and more.
2023 has officially been and gone, but we’re still witnessing the effects of the year’s biggest launches, collaborations and trends as we enter our respective new eras. As we begin to look for fresh new trends and pieces to wear, it’s worth revisiting some of the most popular pieces from last year to help inform what will be big in 2024.
Sharing that sentiment is Nike, who recently unveiled a list of the most popular drops to grace its SNKRS platform in 2023. In 2022, the sneaker giant revealed that 3.8 million entries were submitted for Travis Scott’s Air Jordan 1 Low OG in “Reverse Mocha” and unsurprisingly, Travis Scott‘s cult-amassing collabs continued to define 2023, with both the OG and Golf silhouettes making an appearance in the list.
The ever-popular Air Jordan 1 silhouette made up 40% of the list, alongside kicks like the SB Dunk Low and Kobe 6 Protro. Colorway-wise, green was most definitely the new black, with four out of five of the silhouettes sporting some form of green hue. Check out the full list of SNKRS’ five most popular silhouettes below.
Travis Scott x Air Jordan 1 Low OG “Medium Olive”
Travis Scott x Air Jordan 1 Low Golf “Neutral Olive”
Jarritos x Nike SB Dunk Low
Nike SB x Air Jordan 4 “Pine Green”
Nike Kobe 6 Protro “Reverse Grinch”
Stay tuned for more SNKRS releases coming soon and while you’re here, take an official look at the new Air Jordan 1 Low OG “Year of the Dragon.”
