Run the City in Style With PUMA and LMC's New Collaboration
Featuring two LMC takes on PUMA’s “GV Special.”
For those unfamiliar, LMC — short for Lost Management Cities, is a Korean luxury streetwear brand that celebrates the dynamic diversity of city life. Known for its contemporary, laid-back style, LMC’s clothing and accessories blend soft textures, vibrant colors and unique graphics to embody a free-spirited lifestyle that finds harmony in both chaos and order.
And what screams city life more than a running club? That’s the inspiration behind LMC’s latest collaboration with PUMA. Titled “Endless Routes,” the collection includes footwear, accessories, outerwear and warm-up essentials, all designed for a city run.
One standout piece is the “LMC x PUMA Puffer,” crafted from “Pertex” fabric and insulated with “Primaloft,” complete with a bold chest graphic that ties into the collection’s graffiti-inspired vibe. The lineup also features essentials like hoodies, sweatpants and the eye-catching “PUMA Night Running Club” graphic tee. Need a cap for your run? The collab has you covered with a sleek “5-Panel Cap” featuring PUMA x LMC graphics.
And now for the star of the show — the “PUMA x LMC GV Special.” These standout sneakers come in two styles that combine authentic, pre-worn details with a vintage aesthetic featuring yellow mesh accents that pop against silver touches on the “Formstrip,” lace stay and heel. Both designs channel early ’00s running shoe aesthetics which add a nostalgic flair to the collaboration.
“Endless Routes” is available to purchase on PUMA from October 19. Click the gallery to see some of the collection.
For more PUMA news, read about its latest two new colorways of the “Speedcat.”
