What Went Down At Quavo's Urban Outfitters Concert In Athens
Plus the launch of UO’s 20 new college shops.
Did somebody say back-to-school treat? Your studies for the upcoming year might have already started, but Urban Outfitters have got you keeping your head up high.
For those who missed out, UO’s Athens, Georgia branch hosted Quavo as part of its ongoing “UO Live On Campus” series, an in-store experience featuring Gen-Z’s favorite musicians and creators. And yes, the gig was free. Apologies for the FOMO.
Guests not only enjoyed the performance but also had the chance to shop for exclusive items from UO’s brand collaborations, featuring Birkenstock, BAGGU, Champion and Owala. Plus, with the back-to-school season in full swing, UO is launching 20 new college shops.
Of course, UO had Quavo dripped out in pieces from the brand, including the BDG Astro Baggy Denim Jort, BDG Open Weave Overshirt and Rothco Paisley Bandana.
Hypebae dropped by to ask who the attendee’s favourite rappers are. Watch the video in full below and click the gallery above to check out some photos from the night.
@hypebae Hey baes. We linked up with some cuties in Athens, GA, at The #urbanoutfitters Live Concert tour and asked them about their fav rapper. Who’s on your playlist? 👀 Video: Hypebae #rapper #rap #rapmusic #gunna #quavo #tylerthecreator ♬ original sound – HYPEBAE
In more Atlanta news, read about what went down at Starbucks’ recent event at Atlanta’s Guardian works.