LOEWE and On Hit the Ground Running with New "CloudTilt" Colors
Running has never felt lighter.
LOEWE and On — two names that need no introduction. While On may have started as a performance-running brand, it’s fully made its mark in the fashion hemisphere this year, especially after teaming up with FKA Twigs in a creative partnership just last month.
For this Fall/Winter 2024 season, the two brands are back with fresh new colorways of the “CloudTilt” sneaker and they’re anything but ordinary. The latest shades — “Dark Sand,” orange and “Cherry” join the lineup, adding some serious flair to the already-beloved “CloudTilt” collection, which features classic options like black, white, “Sand,” “Lime” green and khaki.
These sneakers don’t just look good; they feel like a dream too. Featuring On’s signature “CloudTec Phase” midsole, they offer next-level comfort with high-rebound, ultra-light foam that cushions every step. Whether you’re hitting the trails, going for a run, working out or just running errands, these kicks will have you feeling like you’re walking on clouds.
The new “CloudTilt” colors are available now on Loewe and On‘s websites. Want to see more? Check out the gallery for a closer look at these new sneakers.
In other footwear news, Y/PROJECT reimagines the Salomon Speedcross 3.